You might not have thought social media marketing for dentists was something you even needed to think about. Perhaps you know how important it is but just can’t keep up with the 24/7 attention that social media requires. Maybe you think you have your bases covered with Facebook, but are you working on Twitter, Google+, Instagram and Pinterest as well? Unless you have a dedicated social media manager in-house, it’s just not something that you can pawn off on your busy office manager to handle and expect to see great results.
Is Social Media Marketing Necessary for Dentists?
Great question -- the answer is absolutely! We already know how important internet marketing is for medical professionals, and dental practices are among the best candidates in the medical industry for social media success. Everyone needs to go to the dentist at some point in their lives and most are visiting once or twice a year for routine cleanings.
This makes dentistry unlike other medical practices when it comes to patients choosing where to go. People will go the extra mile to make sure their dental practice is one that has a warm, inviting office & staff and comes highly-recommended by other people. The best way to show this to potential patients? You guessed it -- social media!
On top of that, if you want to get new patients for your dental practice, you probably want people finding you on search engines like Google, right? Well, you better make sure search engine optimization (SEO) is something you’re doing on your website, and no SEO campaign is complete without social media. You can be sure when we do SEO for dentists, it includes complete social media marketing and management for your practice.
What Social Media Platforms are Good For Dentists?
If you have the time and budget, almost any social platform can be a good fit for your dental practice. Without a doubt, Facebook is the first platform you need to get started with on your journey to social success. Followed shortly behind is Twitter, Google+ and Instagram. These platforms are great to give patients a personal, inside-look into your office, staff and dental work.
For the dental clinics that really want to push the bounds and develop a brand for themselves, Snapchat and Vine are amazing platforms to reach the younger generation who are prime candidates for many dental procedures such as braces, teeth whitening and wisdom teeth extractions. There’s no better way to stand apart from the crowd and create a personal relationship with patients in a fun, non traditional way.
Why We Rock Social Media for Dental Practices
A successful social media campaign goes hand in hand with a successful SEO campaign. If it’s online, you shouldn’t need to worry about it. Let us focus on the online marketing while you keep your staff happy and your patients smiling! Here’s a few reasons why we’re the best solution for your social media needs:
- We work with many happy dental practices (and even happier office managers) handling their social media profiles.
- We’re well-versed in marketing strategies for dental offices and know exactly what it takes to drive real, targeted traffic from social media to your website and in to your office for an appointment.
- We realize how important it is that your patients get quick and reliable information when they ask for it on social media.
- We collaborate with you every day to promote your top services, specials and events around the office.
- We know how busy you are handling patients in the office, so you can be as hands-on (or hands-off!) as you want. We’ve got you covered!
- We’re familiar with the intricacies of the medical industries and HIPAA laws for sensitive information.
Ready to Get Started on Social Media?
Whether you’re a self-proclaimed social guru looking to get this work off your plate or a technophobe with your head in the digital sand, our expert team can help make this transition a breeze for you and your staff. Our track record speaks for itself, so go ahead and give us a call at (888) 803-0843 or fill out our social media consultation form to get more information. Let’s get more smiling faces in your city!