Policies

Refund & Cancellation Policy

We believe in transparent, fair policies that protect both our clients and our business. This page outlines our terms for cancellations, refunds, and service modifications.

Last Updated: December 12, 2025Effective Date: December 12, 2025

Our Commitment to Fairness

SEO Hermit is committed to delivering exceptional value and maintaining long-term client relationships. We understand that business needs change, and we've designed our policies to be reasonable and transparent while respecting the nature of professional consulting services.

Policy Overview

Due to the nature of professional consulting services, our refund and cancellation policies differ from typical product-based businesses. Strategic SEO consulting involves significant upfront investment in research, analysis, and planning that begins immediately upon engagement.

Completed Work

Fees for completed work are non-refundable

Notice Required

Cancellations require advance written notice

SOW Governs

Your signed agreement takes precedence

Specific terms in your signed Statement of Work (SOW) or Service Agreement may supersede this general policy. When there is a conflict, the terms of your signed agreement take precedence.

Policies by Service Type

Our policies vary based on the type of engagement. Select your service type below for specific terms:

Monthly Retainer Services

Ongoing Advisory

Cancellation

  • Notice Period: 30 days written notice before the next billing cycle
  • Minimum Commitment: As specified in your SOW (typically 3-6 months)
  • Early Termination: Subject to early termination fee equal to one month's retainer if cancelled before minimum term

Refunds

  • Retainer fees are billed in advance and are non-refundable for the current period
  • Unused hours from the current billing period do not roll over or qualify for refund
  • If we fail to deliver agreed-upon services, a pro-rata credit may be applied to the next billing cycle

Project-Based Engagements

Fixed Scope

Cancellation

  • Before Work Begins: Full refund minus 10% administrative fee
  • After Kickoff: Payment for work completed to date, plus any contracted cancellation fee
  • Mid-Project: Pro-rated based on percentage of deliverables completed

Refunds

  • Milestone payments for completed deliverables are non-refundable
  • If a project is cancelled after partial completion, you receive all work product completed to that point
  • Unused portions of project deposits may be refundable at our discretion

Fractional SEO Director

Embedded Leadership

Cancellation

  • Notice Period: 60 days written notice
  • Minimum Commitment: Typically 6-12 months (as specified in SOW)
  • Transition Support: Includes knowledge transfer and handoff documentation

Refunds

  • Monthly fees are non-refundable once the service period begins
  • Early termination before minimum commitment may incur penalty equal to 2-3 months' fees
  • Transition period (final 30 days) is billed at full rate

SEO Audits & Assessments

One-Time Deliverable

Cancellation

  • Before Work Begins: Full refund within 48 hours of payment
  • After Work Begins: No refund once analysis has commenced
  • Delivery Issues: If we cannot deliver due to access issues, partial refund may apply

Refunds

  • Once the audit report is delivered, the fee is fully earned
  • Dissatisfaction with findings does not qualify for refund (we report what we find)
  • If report contains material errors, we will revise at no additional cost

SEO Due Diligence

M&A Advisory

Cancellation

  • Deal Falls Through: Work completed to date is billable; unused retainer may be partially refunded
  • Client-Initiated: Payment for analysis completed plus 25% of remaining scope
  • Expedited Engagements: Rush fees are non-refundable

Refunds

  • Due diligence fees are non-refundable once analysis begins
  • Findings adverse to the deal do not qualify for refund
  • If target company denies data access, partial refund based on external-only analysis delivered

Training & Workshops

Team Enablement

Cancellation

  • 14+ Days Before: Full refund or reschedule at no charge
  • 7-13 Days Before: 50% refund or reschedule with 25% fee
  • Less than 7 Days: No refund; reschedule subject to 50% fee

Refunds

  • Training materials provided remain licensed for your use
  • No refunds for partially attended sessions
  • Attendee substitutions allowed at no charge with 48 hours notice

Advisory & Consulting Hours

Hourly/Day Rate

Cancellation

  • Scheduled Calls: 24 hours notice required to avoid billing
  • Consulting Days: 72 hours notice required
  • No-Shows: Billed at full rate for scheduled time

Refunds

  • Prepaid hour packages are non-refundable but do not expire
  • Unused hours may be applied to other services upon request
  • Hours are billed in 30-minute increments

Cancellation Procedures

To cancel or modify your engagement, please follow these procedures:

1

Submit Written Notice

Send cancellation requests via email to [email protected]. Include your company name, project/engagement name, and requested cancellation date.

2

Confirmation & Review

We will confirm receipt within 2 business days and review your SOW to determine applicable terms, fees, and any refund eligibility.

3

Final Statement

You will receive a final statement showing work completed, amounts due or refundable, and any deliverables to be provided.

4

Transition & Closure

We will complete any transition activities, deliver outstanding work product, and process any refunds within 30 days.

Modification Requests

If you need to modify your engagement scope rather than cancel entirely, please contact us to discuss options. We are often able to adjust scope, timing, or resource allocation to better fit your evolving needs without triggering cancellation terms.

Refund Eligibility

When Refunds Apply

Eligible for Refund

  • Services not yet commenced (within 48 hours of payment)
  • Prepaid services we are unable to deliver
  • Material breach of our obligations under the SOW
  • Billing errors or duplicate charges
  • Unused portions of project deposits (at our discretion)

Not Eligible for Refund

  • Completed work and delivered deliverables
  • Time and materials already expended
  • Dissatisfaction with strategic recommendations
  • Changes in your business priorities
  • Failure to achieve desired rankings or traffic (results not guaranteed)
  • Third-party costs incurred on your behalf

Refund Processing

  • Timeline: Approved refunds are processed within 30 business days
  • Method: Refunds are issued via the original payment method when possible
  • Currency: Refunds are issued in the original currency of payment
  • Partial Refunds: May be offered at our discretion for extenuating circumstances

Service Credits

In some cases, we may offer service credits instead of refunds. Service credits:

  • Can be applied to any future SEO Hermit service
  • Are valid for 12 months from date of issue
  • Are non-transferable to other parties
  • Cannot be redeemed for cash

Enterprise Agreements

Enterprise clients with Master Service Agreements (MSAs) or custom contracts may have different terms than outlined above. Key considerations for enterprise engagements:

Custom Terms

Enterprise MSAs may include negotiated cancellation terms, different notice periods, and custom refund provisions. Your signed agreement governs.

Multi-Year Commitments

Discounts for multi-year commitments may require pro-rated repayment if cancelled early. Volume discounts may be recalculated retroactively.

Termination for Convenience

Some enterprise agreements include termination for convenience clauses with specified notice periods (typically 60-90 days) and wind-down terms.

Change Control

Enterprise engagements often have formal change control processes. Scope changes follow the agreed change order procedure rather than cancellation.

For questions about your enterprise agreement terms, please contact your designated account manager or email [email protected].

Dispute Resolution

If you disagree with a cancellation fee, refund determination, or other billing matter, we encourage you to work with us to find a fair resolution.

Resolution Process

  1. Initial Discussion: Contact us to discuss your concerns. Many issues can be resolved through direct communication.
  2. Formal Review: Submit a written dispute to [email protected]. We will review within 10 business days and provide a written response.
  3. Escalation: If not resolved, you may request escalation to the principal for final review.
  4. Mediation: For unresolved disputes, we agree to participate in good-faith mediation before any legal action.

Full dispute resolution procedures are outlined in our Terms of Service.

Contact Us

For questions about this policy or to discuss your specific situation, please contact us:

Contracts & Cancellations

[email protected]

Billing & Refunds

[email protected]

Enterprise Accounts

[email protected]

SEO Hermit
7373 E Doubletree Ranch Rd #200
Scottsdale, AZ 85258