SEO Leadership Without the Full-Time Hire
Get executive-level SEO strategy and leadership on a flexible, part-time basis. Perfect for companies that need senior expertise without the $200K+ salary commitment.
Your SEO Needs Leadership, Not Just Execution
Many growing companies hit a ceiling with their organic growth. They have agencies or in-house teams handling tactics, but lack the strategic vision to break through. Hiring a full-time SEO Director is expensive and risky if the role doesn't warrant a full-time position yet.
- Your SEO agency delivers reports but lacks strategic direction
- In-house teams are executing but not sure what to prioritize
- Leadership wants SEO results but doesn't know how to evaluate progress
- You're missing opportunities because no one is thinking at the strategic level
Strategic SEO Leadership, Flexibly Delivered
A Fractional SEO Director provides the strategic thinking, team leadership, and executive communication you need – without the overhead of a full-time hire. I work directly with your leadership team to set direction, with your marketing team to ensure execution, and with your agencies to maximize their output.
Key Benefits
Strategic Direction
Clear SEO strategy aligned with business goals, not just keyword lists and technical fixes.
Team Leadership
Guidance and mentorship for internal teams, helping them grow while delivering results.
Executive Reporting
Translate SEO performance into business metrics your leadership team actually cares about.
Agency Oversight
Hold agencies accountable and ensure you're getting real value from external partners.
Cost Efficiency
Senior expertise at a fraction of a full-time salary. Scale hours up or down as needed.
Faster Results
15+ years of pattern recognition means identifying opportunities and risks others miss.
How the Engagement Works
Discovery & Assessment
Deep dive into your current SEO program, business goals, competitive landscape, and team capabilities.
Strategy Development
Create a comprehensive SEO strategy with clear priorities, timelines, and success metrics.
Ongoing Leadership
Regular strategic sessions, team guidance, agency oversight, and executive updates.
Continuous Optimization
Refine strategy based on results, adapt to algorithm changes, and identify new opportunities.
What's Included
This Service is Ideal For
Why Work With Me
With over 15 years in SEO – from the early days of search marketing through every major algorithm update to today's AI-driven landscape – I've seen what works and what doesn't across hundreds of engagements. I've led SEO for enterprises, built programs from scratch for startups, and helped mid-market companies achieve the organic visibility that drives real business growth.
Frequently Asked Questions
How many hours per month do I need?
Most engagements range from 8-20 hours per month depending on the complexity of your SEO program and how much hands-on team leadership is needed. We'll determine the right level during our initial consultation.
Do you replace our agency or work alongside them?
I work alongside your existing agency, providing the strategic direction and accountability that helps them do better work. Think of me as the client-side expert who ensures you're getting maximum value from your agency investment.
What's the minimum commitment?
I recommend a minimum 3-month engagement to develop strategy and see initial results. Most clients continue on an ongoing basis once they see the value of having consistent strategic leadership.
How is this different from hiring an SEO consultant?
Consultants typically deliver recommendations and leave. As your Fractional SEO Director, I'm embedded in your organization – attending meetings, leading your team, and taking ownership of outcomes. I'm accountable for results, not just advice.
Further Reading
Dig deeper into the strategy behind this service with these related articles.
Industry-Specific Applications
This service is available with specialized experience across these industries.
Ready for Strategic SEO Leadership?
Let's discuss your organic growth goals and explore whether a Fractional SEO Director is the right fit for your organization.
Schedule Your Strategy CallFree 30-minute consultation. No sales pressure – just an honest conversation about your needs.