A bakery, also known as a baker’s shop or bake shop, specializes in making and selling baked goods such as bread, cookies, pastries, cakes, and pies. Some bakeries also serve other types of food or beverages, most commonly coffee or tea. These shops may classify themselves as cafes. There are bakeries that encourage customers to eat and drink on the premises, while others may sell products specifically for enjoying at home or at an event. Every bakery is unique, and is most notably characterized by the delicious food its customers love!
Benefits of SEO for Bakeries
Most bakeries are small businesses. Unfortunately, being a small business doesn’t mean that you have less to worry about. Often times it is just the opposite! A small business has fewer resources to work with than medium-sized businesses or mega-corporations, but still has to compete with them for the same customers. When someone is out and about and in the mood for a snack, or sitting at home searching for that perfectly-baked loaf of bread, they’ll most likely turn to a search engine. This is why search engine optimization for bakeries is particularly important. You want those people to find your shop, not your competition’s.
In most businesses, the principle applies that if you’re not making progress then you are falling behind. Your goal as a business owner or manager is not to break even, but to achieve growth and further your success. With limited resources, though, the ways in which you invest are particularly important. For most bakeries, hiring a full team of in-house designers, web developers, and marketers are out of the question. By hiring a trustworthy SEO company, however, the same results are no longer out of reach.
Why We Rock SEO for Bakeries
At SEO Hermit, we take pride in doing things the right way, and our SEO results speak for themselves. This is actually extremely important, and not every business owner realizes it when shopping for an SEO company. Many SEO companies will outsource their work, or utilize shortcuts or spammy techniques that may appear to be effective for the first month or two, but can actually hurt your business in the long run. This is, of course, even worse than wasting money. If you get stuck with a bad SEO company you may actually be paying to have your website penalized or blacklisted on Google!
We realize that SEO is as much a science as it is an art, and our techniques represent a long-term investment, one that will continue to work for you months or even years after your time as our client has passed.
The importance of having a mobile-friendly website cannot be stressed enough. As a bakery, many of your potential customers may be on the road, mere miles, or even blocks, away. If your website is not mobile-friendly and is not optimized properly, when they go to their phones to find a bakery or cafe in the area, you’ll be missing out. If you don’t yet have a website, we can create a responsive, mobile-friendly site designed specifically for your needs. If you already have a site that you love, we’ll optimize it to increase your presence on search engines such as Google, Yahoo, and Bing.
Increasing your search engine rankings is just one piece of the puzzle, however, and far from the only service that we provide. Our social media specialists will market your bakery to engage with potential customers and people in your local area on Facebook, Twitter, Google Plus, and more. Additionally, we provide reputation management services, e-mail marketing, PPC management, and more.
To get started, give us a call at (888) 803-0843. We’d be happy to speak with you, without obligation, about your business and the results that you can expect. Or, if you don’t feel like picking up the phone, simply fill out our online form for a free SEO consultation.